Pylon signage, also known as pole signs or freestanding signs, refers to large, towering signs typically mounted on a single or multiple support structures. These signs are often placed near roadways, highways, or in commercial areas to attract attention from passing motorists and pedestrians. Pylon signage is commonly used for businesses like shopping centers, gas stations, hotels, and restaurants, where visibility from a distance is crucial for attracting customers.
Pylon signage plays a significant role in outdoor advertising and wayfinding, helping businesses increase their visibility and attract customers effectively. Due to their impact and prominence, pylon signs are carefully designed and constructed to adhere to local regulations and withstand the test of time and weather conditions.